Promate Technologies Bonsai Chargers
Promate Technologies Market Cap
Promate Technologies is a US worldwide leader in electronic and computing DMS (Design and Manufacturing Service). The company values finding a niche in the market on a “first to market” philosophy. In fact, it says each product has a purpose and the additional value it has. Consequently, it plays an important role in finding the niche by differentiating your product from others.
For example, one of the new products is a wireless charger called Bonsai. It means an ornamental tree in Japanese. Indeed, you can aesthetically enjoy Bonsai in a traditional Japanese garden. Therefore, the product is not only able to charge up to four devices at the same time. Besides, it also becomes a desk interior gadget, to clean up your desk.
(Promate Technologies-Bonsai Chargers)
Now you can see that it’s not enough to deliver the general feature of the product. In other words, how many added values customers embrace is important to make your products outstanding in the market. When customers find out the value of your product, they will have an interest in your idea. So, think about adding values from the viewpoint of consumers! Furthermore, one idea can rocket your brand awareness, and bring more and more repeat customers.
Find a Niche, Enjoy Your Blueocean
I am Hina Yoshida (student), and the author of this article. Maybe, you might have heard of the Blueocean theory by W. Chan Kim and Renée Mauborgne (2004). I believe that you should find a niche to enjoy your Blue Ocean. Specifically, it describes that you enjoy the market without competitors as if you looked out over even a horizon on the sea. So, imagine a blue ocean without any disturbance. How can it be possible? In conclusion, my answer is easy; find a niche!
W. Chan Kim and Renée Mauborgne. (2004). Blue Ocean Theory
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